Ben Wright

GTM Partner at Crane Venture Partners

Ben Wright is a strategic business leader with more than 25 years of experience within the B2B tech industry, most recently as GTM Partner at Crane Venture Partners, and as the Director of Ben Wright Consulting. Throughout his career, Ben has been credited with helping over 100 early stage VC-backed companies to increase their revenue and market share.

Blog articles

The playbook: the blueprint to your money machine

Should B2B sales teams invest in a playbook, to maximise consistency and scale successfully? How does a lack of a playbook sabotage sales efforts?

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