How Volleyball World sparked a cultural shift in contracting

The challenge: a slow and fragmented contract process

Before implementing Juro, Volleyball World’s contracting process was manual and fragmented: drafting in Word, signing in DocuSign, storing files in ZenDoc, and negotiating over email. Legal reviewed every agreement, from simple freelance contracts to complex commercial deals.

With everything happening in different places, even straightforward agreements required a lot of coordination. And because legal reviewed every contract — from basic freelance engagements to complex commercial partnerships — the workload quickly became time-consuming for the team.

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“We were managing all contracts across the company,” says Francesca Ingletto, Senior Legal Counsel. “We had scarce resources, high volume, and a delegation of authority that meant everything required our review. It wasn’t sustainable.”

The dated process meant commercial teams were dependent on legal for every contract, no matter how low-risk or routine. That meant slow turnarounds, frustrated stakeholders, and weak visibility into how contracts were progressing through their lifecycle.

It soon became clear that the company needed a way for teams to take ownership of routine agreements — without compromising on legal safeguards. And that’s when they found Juro. 

The requirements: what did Volleyball World need?

To move away from a process where every contract depended on legal, Volleyball World needed a platform that could delegate repetitive contract admin without increasing risk. 

Volleyball World was looking for a solution that would:

• support a wide variety of contract types in a single system
• allow teams to handle routine agreements themselves, using clear, structured templates
• keep negotiations and approvals in one place
• scale with the business as contract volumes and complexity increased
• give legal visibility into how contracts were progressing, without requiring manual oversight

In short, the business needed a way to let the business move faster while keeping the process consistent, trackable, and legally sound.

The solution: a contracting platform that sparked a cultural shift

For Volleyball World, Juro wasn’t just the new system of record. It was a catalyst for cultural change.

“The solution was giving teams accountability for low-value, low-negotiation contracts. Juro made that possible. It was the enabler,” Francesca shares.

“We have a wide range of contracts, so our job is to make sure the right templates are there and ready to use. We recently promoted many users to editor roles, because they’re confident enough now to take that ownership of contracting”.

“Being able to customise templates through rules is incredibly useful. It lets us consolidate templates that would otherwise have been edited manually in Word. As the business grows, the complexity grows too — and Juro helps us keep that under control.”

As the company grew, contract complexity grew with it. Juro’s conditional logic and questionnaires allowed legal to consolidate templates that had previously multiplied in Word, without losing important nuance.

Juro quickly became the default for sales and supplier agreements — especially repetitive, low-risk contracts often handled by freelance or external resources. These were prime candidates for self-service, and teams embraced the new workflow.

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One of the biggest improvements for the legal team was having negotiation happen directly in Juro, as Serena Bertinetto, Legal Counsel, explains:

“The coexistence of internal and external comments makes our lives very easy,” says Serena. “It keeps negotiations in one place and makes collaboration simple. We’re also big fans of the approval workflows and how they keep everyone aligned without slowing anything down.”

The result: Legal time freed up for higher value, more strategic work

The biggest win wasn’t just time saved, though there’s plenty of that. It was the shift in contract ownership across the business and what it unlocked for legal.

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“The business adoption of Juro has been exceptional. Commercial teams engage with the platform and can now independently draft and negotiate standard contracts,” Francesca explains.

“Ninety-nine per cent of our contracts live in Juro, and we’ve even had other departments ask how they can use it for broader document management. That is a testimony to how much Juro has become an integral part of our business”. 

Serena Bertinetto, Legal Counsel at Volleyball World, also noted a cultural shift in legal’s role since implementing Juro: 

“Since implementing Juro, we’ve seen a real cultural shift in how legal supports the business,” says Serena. “The time and resources we save by stepping back from document preparation allow us to act as a more strategic partner. We can delegate the administrative work and focus on the high-value tasks the business really needs from us.”

“We absolutely recommend Juro,” Francesca says. “We recently shared our experience at a conference with others facing similar challenges and encouraged our peers to try it. It’s so user-friendly, and that makes adoption easy. It’s become an integral tool for us.”